Nove Pokolinnia is a licensed full-day primary school in Odesa for children from preschool age to 4th grade, with two campuses in the city. The school builds its approach around one idea: the child is at the center of attention. Kids learn to ask questions and express themselves, while parents get a safe, caring environment with healthy meals, psychological support, a bomb shelter, and a wide choice of development studios, from chess and robotics to dance and art. The client came to me with only a logo, so I created the visual language from scratch: the color palette, graphic elements, and page composition. The design is warm, friendly, and playful enough to speak to children, yet clear and structured enough to give parents confidence and make it easy to find what matters most: the school’s approach, safety, daily routine, and how to sign up for a visit.